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WhatsApp Business guides for B2B sales teams

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WhatsApp Business Platform

WhatsApp for Customer Support - 4 min read

5 Key Differences Between WhatsApp Business App and API Reporting

Compare the WhatsApp Business App and API reporting features to understand which one gives your team better visibility, control, and room to grow.

Miodrag Magyar
Last updated May 5, 2025

Top 5 WhatsApp Business Solution Providers in 2025 (BSPs)

WhatsApp Business Platform - 13 min read

Why Sales Agents Resist the WhatsApp API (& Why They Shouldn’t)

Explore why sales teams resist the switch from Business App to API and what are the benefits of the Business Platform?

Hania Elmessiry
Last updated March 28, 2025

WhatsApp Business Platform - 7 min read

WhatsApp Cloud API: Everything You Need to Know

Discover everything about WhatsApp Cloud API. Learn its features, pros, and cons, and decide whether it’s right for your business.

Miodrag Magyar
Last updated December 6, 2024

WhatsApp Business Platform - 16 min read

WhatsApp Team Inbox: Benefits, Use Cases and Best Practices

Wondering if a shared inbox on WhatsApp can help you manage your team and align business interactions? Discover how it connects multiple WhatsApp numbers into a single interface and boosts efficiency!

Tarek Khalil
Last updated November 14, 2024

WhatsApp Business Platform - 16 min read

What Is the WhatsApp Business Platform & How to Set It Up?

Can the WhatsApp API help you sell on WhatsApp? How to set up the Business Platform today? Find answers in this guide

Ahmed Yasser
Last updated November 8, 2024

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