💌 Product Catalog
On this page you find a step-by-step instruction on how to create a product catalog on WhatsApp Business app.
A product catalog lets you showcase your products and services in your profile. You can add their descriptions and prices for customers to see. Follow the steps below to create a catalog and add items to it:
Open your WhatsApp Business app, click on ⁝ and then Business tools.
Select Catalogue (Or ‘Catalog’).
WhatsApp will take a few seconds to prepare your catalog before you can add items to it.
When your catalog is ready, select + Add new item
Add information about your product:
- Description (Optional)
- Link to the product on your website
- Item code
When you’re done, select Save.
You need to wait for approval of your product. This can take up to a few hours.
Once approved, your product will be visible to your customers.
You can have up to 500 items in your catalog. Select Add new item to add more.
To view your catalog, go to your WhatsApp Business profile. You can do this from your personal WhatsApp Messenger app, or ask a friend to test it out. This is what the profile should look like once there’s a catalog in place:
If you click on an item, you could see it with the description and price you put for it.
Create a Collection:
If you have multiple product categories, collections are a great way to organize your catalog.
In your catalog manager, select Add new collection.
Enter the name of your collection. In this case, there is Fiction for a book store:
Once you’ve selected products for your collection, it will once again require approval from the WhatsApp team. This should not take more than a few minutes, but it can be longer.
Your collection will appear on the main page of your catalog as follows:
That’s it! You now have an organized catalog of products that your contacts and customers can browse through whenever they visit your WhatsApp profile.
Enable shopping cart for your customers
With WhatsApp catalogs, customers can select the products they wish to buy or enquire about, and add them to a shopping cart.
You can enable or disable this feature:
Go to Catalog Manager and click on ⁝ (top right menu), then click on Settings and enable Show add to cart button.
That’s it! Your customers can now add products to a cart and send it to you as a WhatsApp message. You can then assist them with further steps such as payment method, delivery time, etc.