Introducing WhatsApp Voice Calls: A Guide to Calls on WhatsApp Business

Tarek Khalil
Last updated June 14, 2024
Introducing WhatsApp Voice Calls: A Guide to Calls on WhatsApp Business

WhatsApp is creating quite a buzz with its latest addition: WhatsApp voice calls. We’re not talking about voice notes here but about actual phone calls on WhatsApp! The personal messaging app has had phone calls for years, but not the WhatsApp Business Platform. This meant businesses had to depend on external tools to make calls and connect with their customers. But those days are over!

Announced at Conversations 2024: Meta’s business messaging event, this new feature propels WhatsApp even closer to being a complete telecommunications solution. Imagine how easy it will be to discuss complex solutions or troubleshoot issues in real-time with your clients, all through a voice call within your WhatsApp chat. The Voice feature is set to change how we handle sales and customer support interactions, making them more efficient and personable.

Benefits of Voice Calls on WhatsApp Business

Imagine opening a direct communication channel for your leads and customers right within WhatsApp. Voice chat is precisely that - real-time phone calls within WhatsApp. Here are some obvious benefits this feature brings to the table:

  1. No need to rely on external tools
  2. Efficient sales communication
  3. Improved customer support
  4. Centralized communication
  5. Convenience and accessibility
  6. Secure and private
  7. Cost-effective

Importance of Voice Calls for WhatsApp Business

Remember the days when you’d wait by the phone, hoping that an important call would come through? Well, WhatsApp Business has taken that concept and turned it on its head with voice calls.

Sales on WhatsApp can get pretty complicated. Trying to explain intricate features or negotiate terms over text can feel like playing a never-ending game of email ping-pong. But with voice calls, you can explain things more clearly, answer questions on the fly, and build that personal connection that’s so crucial in business.

Voice call option available on WhatsApp.

The impact of voice calls on customer support is huge as well. Think about it – there’s something special about hearing a human voice, especially when you’re frustrated with a technical glitch. A friendly voice on the other end can turn a stressful situation into a pleasant experience.

Then there’s the convenience factor. WhatsApp keeps everything in one thread. Ever tried digging through a mess of emails, texts, and notes to piece together a conversation? It’s like trying to find a needle in a haystack! But with WhatsApp, every message, photo, document, and call is right there, neatly organized.


WhatsApp voice calls are changing the way companies communicate with their clients, making interactions more personal, efficient, and effective. Whether you’re troubleshooting a software issue, explaining a complex product feature, or simply building a stronger relationship with your clients, voice calls offer a level of engagement that text alone can’t match.

This means smoother sales processes and enhanced customer support. With all communications neatly organized in one place, follow-ups are a breeze, and nothing slips through the cracks.

Frequently Asked Questions

WhatsApp voice chat allows users to have real-time voice conversations, much like a phone call, but within the WhatsApp app. This feature enhances communication by adding a personal touch, making interactions more immediate and engaging.

Yes, WhatsApp voice calls are end-to-end encrypted. This means that only you and the person you’re speaking with can listen to your conversation. WhatsApp’s encryption ensures that your calls remain private and secure from potential eavesdroppers.

Businesses can benefit from WhatsApp Voice Calls by offering a direct and personal communication channel with their clients. This feature gives agents the ability to explain complex issues, provide instant support, and build stronger relationships through real-time interaction. It also helps in centralizing all communication within the WhatsApp app, making it easier to track and manage customer interactions.

Yes, WhatsApp Voice Calls can be used for international communication without incurring traditional long-distance charges. This makes it an economical option for businesses with global clients, allowing seamless and cost-effective communication across borders while maintaining high-quality audio connections.

Learn more

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About the author
Tarek Khalil

Tarek previously worked as a product engineer at Intercom. Prior to that, he travelled to live and work in numerous places around the world. He’s now living in a small fishing town in rural south Ireland, and enjoys the nature around.He climbs hills whenever he can, and enjoys the rare, but lovely Irish sunny days.

@Tarek Khalil on LinkedIn