How Deco Mart Saw a 25% Increase in ROI Over WhatsApp

2X
Increased Sales25%
ROI In 3 Months30%
Saved TimeAbout Deco Mart
Deco Mart is a company that specializes in offering a curated online collection of pre-owned vintage furniture. In its journey, Deco Mart struggled with the common challenges of engaging effectively with leads and optimizing sales strategies.
The Challenge
Deco Mart was grappling with several critical issues. The lack of lead engagement, difficulty in assessing the effectiveness of sales and support strategies, and the unstable communication platform previously used were major obstacles. These challenges limited their ability to close deals and get insight into customer needs and preferences.
The Solution
Recognizing the need for a robust and reliable messaging solution, Deco Mart turned to Rasayel. With a user-friendly interface and advanced features for managing customer interactions, Rasayel offered a promising solution to the company’s woes.
Inbound Sales Channel for Online Sales
With Rasayel, Deco Mart established a direct and efficient communication channel for potential customers to inquire about products and services. This setup improved how Deco Mart engaged with leads, providing them with instant responses and detailed information at their fingertips.
As a result, more inquiries were effectively turned into sales. This proactive approach to customer engagement created a positive shopping experience, encouraging repeat business and improving overall customer loyalty.
Outbound Marketing Campaigns
With Rasayel, Deco Mart ran targeted outbound marketing campaigns, reaching over 25,000 contacts. This enabled them to send personalized messages that resonated with their customer base, keeping the brand top-of-mind and strengthening customer relationships.
This strategy proved to be an effective tool for boosting customer loyalty and driving sales, as customers felt valued and well-informed.
The Impact
Deco Mart’s decision to use Rasayel has led to:
Sales Growth
Using Rasayel for inbound sales and personalized customer interactions led to improved lead capture and engagement. The company doubled the sales within three months after integrating Rasayel.
ROI and Efficiency
Rasayel’s features reduced the sales & support teams’ workload by 20-30%. Rasayel has boosted profitability and significantly improved operational efficiency.

Miodrag is a seasoned WhatsApp marketing expert with over 15 years of experience in B2B sales and communication. Specializing in the use of WhatsApp Business API, he helps businesses use WhatsApp’s marketing features to grow their sales and improve customer engagement. As one of the early adopters of WhatsApp Business, Miodrag has a deep understanding of its tools and strategies, making him a trusted authority in the field. His insights have helped many businesses with their communication strategies to achieve measurable results.