Both Rasayel and AiSensy help clients use WhatsApp to connect with customers, however, they’re quite different in their capabilities, focus, and approach.

This article compares the two platforms’ capabilities, shortcomings, and helps you decide which solution is the right one for your business.

AiSensy Alternative: AiSensy vs. Rasayel #

Here is a quick overview of Rasayel and AiSensy:

AiSensy Review: Pros & Cons #

Pros #

• eCommerce features such as catalog, single-product and multi-product messages.
• Integration with eCommerce platforms like Shopify, WooCommerce, RazorPay and Open Cart.
• It is designed for marketing teams to send campaigns or notify of abandoned carts.
• It supports automation and campaigns over WhatsApp.

Cons #

• The automation can be triggered by specific keywords only.
• Delays between messages, private notes, WhatsApp Flows (forms), and assignments are not possible in automation.
• Cannot send a sequence of WhatsApp messages.
• Lacks deep integration with major CRMs like HubSpot, Pipedrive, and Salesforce.
• Businesses must pay extra for chatbot automation.

AiSensy alternative for B2B sales teams: Rasayel #

A WhatsApp platform for B2B sales teams #

Rasayel is built for B2B sales teams that receive a high messaging volume and need an advanced flexible chatbot builder over WhatsApp. Rasayel’s bot builder does not require any training or coding and is entirely drag-and-drop. It helps sales teams qualify leads with reply buttons, send lead gen forms to capture their information, tag leads/customers, leave private notes for the team and assign an agent or a team to the customers. There is no limit on the bot triggers and conditions, including keywords, customer country code, tags and any other customer attributes.

It can also send messages proactively to engage inactive leads and customers or send a sequence of messages with custom delays between each message.

Deep CRM integration #

If you use HubSpot, Salesforce or Pipedrive or any other CRM and want to see important information and context from WhatsApp on your CRM and vice versa, Rasayel is the right solution for you.

With a Deep CRM integration, contacts are synced automatically between Rasayel and the named CRMs. WhatsApp communications between teams and customers are automatically logged on the CRM contact pages. Managers can generate reports in the CRMs based on their team’s WhatsApp interactions and make data-driven decisions. They can also create automation from the CRM that includes sending WhatsApp messages or entire chatbot flows.

Moreover, with Rasayel’s API and Zapier integration, you can integrate Rasayel with any other CRM and tool.

Advanced reports #

Businesses can see their campaign performance and get insight into their teams’ performance, resolution time, number of messages, and average waiting time and filter the report by date, agent name, tags and channels.

Why Are B2B Sales Teams Switching from AiSensy to Rasayel #

More advanced automation #

Rasayel’s chatbot builder allows choosing from unlimited triggers and in-flow conditions, giving sales teams complete flexibility in bot trigger and flow. The bot can assign a specific team or agent. It can also assign agents to leads consecutively, starting with the least busy agent, ensuring a fair distribution of work in a team. Businesses can use HTTP requests for the bot to communicate with third-party apps, allowing more complex automation. Moreover, the bot can send a range of in-WhatsApp fillable forms such as lead generation forms, demo booking forms, feedback & more.

Deeper CRM integrations #

AiSensy’s integration with major CRMs like HubSpot is via Integrately. The integration allows sending automated notifications on WhatsApp after certain triggers in the CRM.

Rasayel has native and deep integration with HubSpot, Pipedrive and Salesforce. Businesses can send automated WhatsApp messages based on triggers in the CRM. Contacts between WhatsApp and the named CRMs are automatically synced. The team’s full WhatsApp communications and activities appear on the CRM contact pages. Teams can talk to customers on WhatsApp from inside the CRM, without switching between the two platforms. Sales managers can generate in-depth reports about their team’s WhatsApp activities for quality assurance and offering support, see bottlenecks and make data-driven decisions.

Customer support #

Rasayel is renowned for its customer support. It consistently gets mentioned in customer reviews on G2, Capterra & HubSpot for its timely customer support.

Why Rasayel? #

Rasayel is built for B2B sales teams that use WhatsApp as their main customer communication channel and need advanced automation. It gives you more flexibility over WhatsApp automation with triggers, assignments and in-WhatsApp forms for lead generation, demo booking & more.

If you use HubSpot, Pipedrive, or Salesforce & need a deep integration between your CRM & WhatsApp, Rasayel is the better choice. Your team’s WhatsApp chats and activities are automatically logged on the named CRMs. You can talk to customers over WhatsApp from the CRMs, automate sending WhatsApp messages based on triggers in the CRMs and create CRM reports to make data-driven decisions. If you use any other CRM, you can use Rasayel’s API and Zapier integration to create any integration you need.

How to Use Rasayel to Sell on WhatsApp? #

1. For Sales Agents #

• Lead qualification Qualify your leads before interacting with them. Create a chatbot flow to ask qualifying questions, offer a lead generation form (Flow) that they can fill without leaving WhatsApp and let the bot assign the right team and/or agents to them.
• CRM integration Automatically sync conversations with your CRM, saving time and reducing errors. Talk to customers on WhatsApp from within your CRM. No more app switching.
• Follow-up automation Build and automate message sequences to follow up with leads over time until they respond, ensuring no lead is dropped.

2. For Sales Managers #

• Team chats visibility All of your team’s WhatsApp chats appear in a single inbox, giving you a full view of your team’s conversations. This helps you with quality assurance and offering support to your team where needed.
• Reporting Generate detailed activity and performance reports for sales agents from Rasayel and the CRM based on WhatsApp activities. See how your sales strategies and messaging are performing and make data-driven changes. Get insight into your WhatsApp campaign performance.
• Sales team collaboration Easily assign or reassign teams and agents to leads with round robin, ensuring a fair distribution of leads and sharing communication context among team members.

Pricing: Rasayel vs AiSensy #

Conclusion #

Choosing the right platform for your B2B sales team can significantly impact your sales efficiency and customer interactions. While AiSensy offers a good solution for eCommerce businesses that want to send campaigns on WhatsApp, it may not meet the needs of sales teams that need advanced automation.

Rasayel is purpose-built for B2B sales teams with a high messaging volume, using WhatsApp as their sales channel. It provides advanced automation, and deep CRM integrations, and helps sales managers make informed decisions via reports.

About the author

Niloofar Kavousi

Niloofar focuses on marketing and partnerships at Rasayel. She has worked in startups and large enterprises and lived in Asia, the Middle East and Europe. When she’s not working, she enjoys socializing, doing reformer and getting lost in nature.

@Niloofar K on LinkedIn